Services Include:

  • Campaign Conceptualization

    With you, we determine how to best use paid social to support and grow your business.

  • Smart Optimization

    We monitor and test the performance of your ads at all levels to ensure that ad spend is producing the most value for you.

  • Performance Insights

    We keep our finger on the pulse. Our internal reporting software provides real-time insights to deliver optimal results for your business.

Paid Media Management

It used to be that knowledgeable marketers could leverage self-serve social advertising and the tracking data that platforms generate as a standalone strategy for running digital ads. Consumers want more privacy, however, and that means changes to how data is used and shared on social platforms. What hasn't changed is the fact that social advertising remains a central pillar of growth for most brands and businesses. We'll help you strategize how to allocate your budget, build your ads and campaigns, and walk you through the performance data to make sure that your social ads are as smart as they can be.

Why Partner with an Agency for Paid Media?

Platforms have made it easier than ever for anyone to run ad campaigns across social media and other digital spaces. But easy-to-use platforms only remove one barrier. Getting serious about your marketing means bringing expertise and experience to platforms like Meta, Google, and TikTok. It's about building your marketing fundamentals. It's important to remember that platform tools are easy to use for everyone, including your competitors. The real difference between feeling like you're wasting your ad dollars and feeling good about the investment comes down to strategy: knowing what your ads are for, and that they're doing their job. Our job is to help you answer those questions, put your ad dollars to work, and feel good about the plan you have.

This is for you if...

  • You want to advertise on social, but you need a plan

    We will help you strategize everything from spend to audience to campaign scope, specifically tailored to your needs and your goals.

  • You need someone to take things off your plate

    We'll collect all the information we need from you, strategize and build campaigns, and launch, monitor, and optimize them. Our fee doesn't scale up with ad spend, so you can focus on putting your money where your need is.

  • You want to give your organic strategy a boost

    For many brands today, organic social is just one piece of the puzzle. A strong organic approach sometimes needs a little boost, even if your ad budget is small.

Case Study: Penguin Random House


PRH has a robust in-house structure with lots of experienced marketers. Through many years of refinement, their teams provide top-shelf in-house social marketing strategy and execution already. Even within an operation this robust, sometimes an extra hand or two is still helpful! We've worked with numerous PRH divisions to advise on, build, monitor, and help project manage hundreds of social media campaigns on Facebook, Instagram, YouTube, Twitter, Pinterest, and TikTok. From debut authors to ultra-popular and celebrity authors, these campaigns help get books into the hands of those who will enjoy and cherish them most.



“Social Intellect feels like an extension of our own team! They seamlessly incorporated into our process, bringing extensive knowledge and advertising insights to our campaigns. They are always quick to respond and thorough in their work. It’s a pleasure to work with such a collaborative team we know we can trust.”

Abigail Mallick, Associate Director, Paid Media Strategy and AdOps, Penguin Random House

“Aya has been a huge asset to our company, acting as an extension of our social team and allowing us to provide a robust 24 hour community management offering to our customers. Aya provides a seamless transition from our team to hers, effortlessly picking up on day to day changes within the business, intuitively assisting potential customers and flagging important trends or issues to the wider team. We would highly recommend working with Aya!”

– Lauren Hannifan, Head of Brand @snugsofa

“We’ve been working with Social Intellect for a few months and during that time we’ve seen great growth and increased sales. Aya and Jeremy listen to our business needs and have supported and positively contributed to our social media direction. Thanks, Social Intellect!”

Esther Lawrie, Head of Operations, @whiteandcodental

“I have curated and established my brand, Dr Krystyna, over the last 7 years and worked with several social media experts so I am very aware of what I would like to achieve. Aya from Social Intellect has been the most consistently professional and successful for me! I am incredibly lucky to work with such an intelligent and creative individual and I completely trust her with the growth of my business.”

Dr Krystyna, @drkrystyna